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TREC "Don't Do These Things" List
I’m not professing or holding myself out to be a police of TREC violations. I am offering some friendly reminders to my colleagues and customers whom I know always want to do the right thing but sometimes we need a refresher on the basic "do not do" list.
When negotiating contracts that bind a sale, option, lease or rental of any real property, a licensee shall use only the promulgated TREC contract forms with the exceptions of an agent representing herself as a principal, not as an agent or prepared by an attorney.

Sustainability and Universal Design
It is estimated that over 30 million Americans face the day to day activities which take place in their homes in a wheelchair or walker. Veterans coming home from the service of our country are faced with disabilities they have to deal with for the rest of their lives. Silents and Boomers want to “age in place” and have a home that is accessible and sustainable. The problem with finding a solution to remedy these issues was the houses that were designed in the past, prior to current plans, were ugly and expensive.

How neat are your receipts?
 The Realtors, do the terms organization, receipts, or taxes send a shutter through you amidst an already busy life? Needless to say you are not alone unless you have a staff member or bookkeeper that tends to the financial end of your business. If that is indeed the case then you have made a wise business decision. For the other 80% or more of real estate agents, basic organization and management of receipts is an on going challenge. When realtors spend too much of their time managing the financial aspect of their business they leave less time for prospecting or simply refueling for the next day. Mind you it is imperative that real estate entrepreneurs maintain closely monitored expense and income reports as well as making their quarterly tax payments in a timely manner.
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Advertising - Choosing Words that Sell
When it comes to writing marketing pieces for promotion and advertising both you and your properties there are some words that just do a better job of “call to action”.
The following words will help you do the selling:
You or your – “You” is the most powerful word you can choose. It is more powerful than the word money. So instead of writing for example, “my clients say working with me is the best thing that ever happened to them”. Write, “You will notice a huge difference between my professional experience and that of any agent you have worked with in the past”. “You are the most important part of my job. Keeping you happy is my goal.”
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Change
“To make the form, nature, content, future course, etc., of (something) different from what it is or from what it would be if left alone.” - Dictionary.reference.com
Why do people resist change? An article I recently read stated “we resist change when it occurs without our permission”. Change is inevitable and change is often out of our hands. In the changing world we live in, the change in technology is out of our control but we must comply to stay current. If one is not changing with technology, research, trends, then generally one is not growing. And the pace and degree of change in the world shows no sign of slowing.
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Taking Fear and Self Doubt Out of Your Road to Success
This title is a bit confusing to some as they would ask, “fear of success”. I don’t fear success; I fear that I won’t have success. So I would ask them, why aren’t you successful?
The first step you must take to omit any concern of fear is to have a plan. In fact you must plan everything. You plan your good days, months, years and then you plan your vacation dates, haircut appointments. When you have a plan you are building a road to a successful future.
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The Next Generation Those born between the early 1990’s and the early 2000’s have a common name and common thread, the Internet. Generation Z also known as Generation Net have become the most recent generation. The earliest birth year for a Gen Z is commonly agreed at 1991. These people were born at the dawn of the World Wide Web.
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The InterNet Generation The Generation between 18 and 34 are inclusive of the Generation Y group. This younger Y Group has been referred to as the entitlement generation as they have a sense of entitlement to anything that is technology related. This means entitled to any new upgrade, product, tool, communication devices. The “Net Generation” is overwhelmingly deserving of another term, the C Generation for the Connection Generation since they are constantly connected. This group accounts for 23% of the U.S. population but accounts for 39% of smartphone users. Again, this is the Y Generation and or Net Generation.
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QR code = Quick Response Code From Wikipedia: a QR code abbreviated from Quick Response code is a specific matrix barcode or two dimensional code that is readable by dedicated QR barcode readers and camera telephones. The code consists of black modules arranged in a square pattern on a white background. The information encoded may be text, URL, or other data.
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