Randy’s Blog | “Because We Let Them”
At the end of last month's blog post, I posed this thought-provoking question to any Brokers responsible for leading real estate agents; "Why do your agents not achieve what they say they will achieve?" The answer to the question may or may not surprise you, but the answer is nevertheless simple and brief; "Because you let them." Real estate agents are great at making ambitious statements as to what they intend to achieve in terms of production, but when the time comes to account for their actions, most fall short because no one has held them accountable. Accountability is a word that gets a bad rap. Accountability, simply defined is noticing that the agent didn't achieve what they said they would, and doing so without judgment. And in the right environment, when…